Eli Tan
A storyteller through
photography and design
Hi, I’m Eli
Inspired to tell stories, I aim to capture someone’s or something’s identity through visual means. My practice spans photography and design, with branding, direction, and experience.
Outside of all that, I spend my time shooting film, playing tennis, exploring cities, listening to music, and documenting it all on Instagram.
Visual Identity
Inspired by athleticism, fashion, and Japanese visual culture, Seido explores movement through a restrained visual identity built on rhythm, individuality, and precision.
Creating a Brand
Inspired by the elegance and visual language of tennis, Point de Jeu explores how athleticism can become a luxury fashion identity.
Creating a developed system from visual identity to apparel.
Creating an ecosystem by developing an app icon and a business card design
A basics line of clothing demonstrating the look and feel of the brand
Photography
UI/UX
Working with Joey,
personal projects for creating websites for friends’ and families’ businesses.
For the full experience of the site, visit the links.
https://talknice-beryl.vercel.app/
